
Targeted
reach
to the most decision
makers
We provide equipment rental owners and managers the information they need to effectively run a profitable enterprise. In addition to discussing how to effectively manage assets, Rental provides subscribers with important economic forecasts, customer-centric insight, and back office issues surrounding personnel and finance.
WHO WE REACH: Rental businesses that supply tools and equipment to the construction, industrial, and DIY markets.

20,009
MAGAZINE SUBSCRIBERS
*Publisher's Data from July - December 2021
Combined Print & Digital Audience
8 ISSUES
PER YEAR
AVAILABLE IN
PRINT &
DIGITAL
EDITIONS
Rental Magazine
Audience by business & industry
Publisher's Data from January - June 2021
Combined Print & Digital Audience
15,571
General Rental Center
2,210
Distributors/Dealers
that Rent
1,899
Retail Firm with
Rental Department
329
Manufacturer's Representative
Owner, Partner, President, General Mgr. and Other Corporate Officer and Related Personnel
Mgr., Sales Mgr., Branch or Other Mgr.
and Related Personnel
Supervisor or Department Head, Dept. Mgr., Forman and Chief/Head Mechanic and Related Personnel
Rental Magazine
Audience %
By Job Title
Publisher's Data from July - December 2021
Combined Print & Digital Audience
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60.3%
34.5%
5.2%
Total Audience by Job Title: 22,009
Recognition Programs

Editors Choice award
The Rental Editor's Choice Awards represent the equipment rental industry's best products gaining interest from end-users and rental professionals alike. Rental's editorial staff choose products based on several factors including innovation, utility for the rental market, and audience engagement online at ForConstructionPros.com/Rental.
Winners are announced in the October/November issue and online at ForConstructionPros.com
Special editions

Ipaf elevating safety
Delivered with the August/September issue of Rental and August issue of Equipment Today
Total Circulation: 97,000