DIGITAL MARKETING
Reach the target audience of asphalt contractors, HMA/WMA producers, and public works specifiers with road jurisdiction in three major sectors: paving, preservation and plants with Asphalt Contractor's various digital offerings.
51,700+
Engaged Current Users
23,400+
Email Subscribers
AVAILABLE
Video, Podcast & Social Media
Opportunities
Targeted web solutions
Website Advertising
Include your Standard, High Impact and/or Native Banner within the Asphalt Content Channel where road building contractors consume relevant content on and offsite.
Email Marketing
Connect with Asphalt Contractor's key audience by distributing your custom email, survey or product offering to a highly-targeted list of contractors.
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Newsletters
Surround your brand message around new, relevant content in the Road Building Update Newsletter.
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Featured: Roadbuilding Update
Provides the latest insight into news and events for the asphalt highway construction community.
WHO WE REACH: Corporate, operations, project and fleet management titles as asphalt producers and contractors, dealers & manufacturers of asphalt products/equipment
DEPLOYMENT: Monthly
Lead Generation
Through our ENTENT lead generation services, achieve unparalleled reach through our industry leading Asphalt Contractor audience.
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Video
Feature your video commercial (up to 30 second) prior to one of our videos, or create a long-form stand-alone video targeted to those consuming road building content.
Example Clip:
Podcast
Include your podcast commercial in the Backbone of America podcast or sponsor your own podcast to be promoted to the Asphalt Contractor audience.
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Social Media
Associate your brand message with Asphalt Contractor’s social media accounts targeting road building email subscribers and those who have visited the asphalt channel.
Opportunities:
Social Media Extension
Social Live Stream Simulcast
Social Media Management
contact US to get
your program started
