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DIGITAL MARKETING

Pavement Maintenance & Reconstruction delivers "how-to” information to help contractors run their businesses more profitably and stay ahead of industry trends, technology developments in materials and equipment, and on-the-job techniques that can improve productivity and add to their bottom line. 

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57,200+
Engaged Users
23,800+
Email Subscribers
AVAILABLE
Video, Podcast & Social Media
Opportunities
Targeted web solutions 
Website Advertising

Include your Standard, High Impact and/or Native Banner within the Pavement Content Channel where contractors consume relevant content on and offsite.

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Email Marketing

Connect with Pavement Maintenance's key audience by distributing your custom email, survey, or product offering to a highly targeted list of contractors. 

Newsletters

Surround your brand message around new, relevant content in the Pavement Blacktop Update Newsletter.

Featured: Blacktop Update

"How-to" tips, contractor profiles, job stories, new products, management insights, and the latest news about paving, sweeping, striping, and repairing pavements.

WHO WE REACH: Corporate and supervisory management, and operations personnel in the paving, seal coating, pavement marking, and sweeping industries

DEPLOYMENT: Monthly

Lead Generation

 Through our ENTENT lead generation services, achieve unparalleled reach through our industry leading Pavement Maintenance & Reconstruction audience.

82% of marketers are now actively using lead generation programs, driven by content or advanced engagement marketing.

Taking a content & information centric approach to demand generation drives over 3x as many leads as traditional marketing efforts.

Lead generation marketing through content costs 62% less, on average, than "traditional marketing."

Video

Feature your video commercial (up to 30 second) prior to one of our videos, or create a long-form stand-alone video targeted to those consuming road building content.

Example Clip:

Social Media

Associate your brand message with Pavement Maintenance & Reconstruction’s social media accounts targeting email subscribers and those who have visited the Pavement channel. 

Opportunities: 

 

             Social Media Extension

            Social Live Stream Simulcast

            Social Media Management

contact US to get
your program started
CALL US

Tel: 800.538.5544

WEBSITE
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