Through our ENTENT lead generation services, achieve unparalleled reach through our industry-leading audience for the construction, equipment, and infrastructure ecosystem.
Services include: ENTENT Premier, Catalyst, Content Marketing,
Webinars & Seminars, and Marketing Qualified Lead (MQL) Video
Engage your prospects with relevant and insightful content in exchange for their time and permission
90% of prospective buyers
are finding custom and/or product-specific contextual content extremely useful.
82% of prospects feel more positive about a company after reading or viewing specific custom content relating to the organization.
78% perceive a relationship with an organization after directly engaging in high value content.
Driving high-intent, buyer-centric, Sales Qualified Leads (SQLs) DIRECTLY into equipment dealer’s sales funnel – allowing them to stay focused on prospects that engage and convert.
ENTENT Premier leverages ACBM’s 1st party, online user data by tracking optimal buying behavior and content consumption to determine equipment purchase intentions.
The program utilizes proven native content products to position attractive financing offers:
At the Optimal Time. In Targeted Markets. For Specific Dealers.
These tactics, coupled with a simple-to-use sales funnel, CRM, and automated real-time communication platform empowers equipment dealers with a robust suite of tools to close active sales in today’s competitive equipment market.
A full-service, incentive-based lead program that drives engagement through contests and sweepstakes offers that direct audiences towards action.
The Power of Incentive-Based Marketing
Your participation benefits from a turnkey environment – one where we handle all contest, legal and structural arrangements for a sweepstake or offering. An ideal solution to:
Drive Fast-Paced Demand & Product Interest
Increase Direct Sales
Build your Internal Marketing Database
Conduct Market Research
Improve brand engagement by attracting prospects through high value, consumable media. Your brand benefits from positioning as an industry thought leader and subject matter expert (SME) to your targeted demography of ideal buyers.
Effective Content Marketing Can:
Provide direct value to clients & prospects
Offer content, data, and insights in exchange for access
Attract quick interest with various media types
Convert prospects with high value assets
Our Team Can assist with content Creation!
Webinars & Seminars
Allows content creators the ability to host live and on-demand online education to targeted audiences that drive response — positioning your brand as a recognized thought leader & inspiring new prospects into your sales funnel.
Webinars & Seminars can Effectively:
Nurture the audience with industry desired educational content
Invite key audiences to engage with your content
Conduct audience research throughout the entire process
Build brand equity with viewers
Marketing Qualified Lead (MQL) Video
Fueling your lead funnel by converting video & webinar content into MQL generators — capturing video analytics, play engagement and lead information throughout your campaign.